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Analytics & Growth Strategy Consulting

Without data, you’re just guessing.  I help analytics teams and product leaders uplevel their data-driven approaches and product growth best practices to maximize impact.  We will partner to surface actionable insights, focus on the right roadmap opportunities, and bring tried and true product growth tactics to the forefront. This will enable your product team to operate faster and more efficiently, with a "been there, done that" leader on your side.  


Through consulting, advising, and fractional leadership, I bring over a decade of experience leading global analytics and growth teams at top-tier tech companies (Meta, Intuit, eBay, Pinterest, and Expedia) to a broad array of companies. My services include advising on analytics and growth strategy and approach, guidance on execution, and training and speaking across all topics. 

Analytics Strategy

  • Insights to action

  • Analytical tactics to drive product direction

  • Organizational structure & maturity

Data Storytelling

  • Communication of technical results

  • Data visualization

  • Training and workshops

Growth Advising

  • Product-led growth tactics

  • Execution & experimentation roadmap

  • Product flow teardowns

Rachael has been instrumental in driving our marketing and product growth strategy and initiatives. She has expertly helped us prioritize our experiments, focusing on those with the highest potential impact. Her guidance on our long-term strategy has been significant, ensuring we pursue initiatives that align with our overall vision and that offer the greatest potential for growth. Additionally, she has introduced robust experimentation frameworks and provided essential insights into measuring treatment effects accurately. By prioritizing initiatives based on identified problems or needs and leveraging data analysis, she has helped us focus our efforts on the most impactful areas. Her contributions have significantly enhanced our approach to growth and experimentation.
— Raul, VP of Growth at Draftea

Reach out to schedule a free consultation.

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