Analytics & Growth Advising

Without data, you're just guessing. I help product, marketing, and analytics organizations uplevel their data strategy and growth practices to accelerate impact. Whether you're refining your roadmap, surfacing actionable insights, or scaling product-led growth, I bring a pragmatic, results-driven approach.

I bring over a decade of experience leading analytics and growth teams at Meta, Intuit, eBay, Pinterest, and Expedia. My services span:

Analytics & Growth Strategy – Advising on how to focus your team’s efforts to drive the highest-impact outcomes.
Execution Support – Partnering to refine metrics, optimize experimentation, and guide roadmap decisions with data.
Training & Speaking – Sessions on topics like stakeholder influence, experimentation, growth loops, and building high-impact analytics teams.
Fractional Leadership – Short-term or part-time executive support to guide teams through transformation, scale, or strategic pivots.

Whether you're building your analytics foundation or scaling toward product-led growth, I'll help your team make smarter decisions faster, operate more efficiently, and adopt proven growth tactics with someone who's actually done it.

Analytics Strategy

Insights to action
Analytical tactics to drive product direction
Organizational structure & maturity

Data Storytelling

Communication of technical results
Data visualization
Training and workshops

Growth Advising

Product-led growth tactics
Execution & experimentation roadmap
Product flow teardowns

Rachael has been instrumental in driving our growth strategy — helping us prioritize high-impact experiments, align initiatives to our long-term vision, and focus on what matters most… Her contributions have significantly enhanced our approach to growth and experimentation.
— Raul, VP of Growth at Draftea

Ready to accelerate your growth?

Let's talk about where your team is and where you want to go.

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Inflection Points is my occasional newsletter with reflections on growth, leadership, and the messy moments that shape our work and lives. Practical insights, real stories, no fluff.